Research Question: Consider how the prominence of “Pizza Hut” and “Chipotle” has changed over time and what this might suggest about their impact on American culture. You may alternatively compare other restaurants or stores.


I considered the change of Pizza Hut and Chipotle over time and wanted to see just how they may have affected American Culture. My methodology was searching the respective names in chart and looking at the frequency of per million to get a good understanding of just how often they were being used. Chipotle started out in 1990-94 at just .1 while Pizza Hut was almost at 2 and as seen in my visuals they had about the opposite life as each other. Pizza Hut thrived in the 90s but was decreasing since 1990, while Chipotle was just starting in the 90s and was increasing all the way through the 2010s. Therefore Pizza Hut had a larger impact in the 1990s but as they declined Chipotle’s impact increased.